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Terms and Conditions

Effective date: September 2026

1. Ownership and Copyright

This website and all of its content — including text, frameworks, methodologies, analytical models, written works, and visual design — are the exclusive intellectual property of Critical ThinkAR® Pty Ltd, unless otherwise stated. All rights are reserved.

© 2026 Critical ThinkAR® Pty Ltd. All Rights Reserved.

2. Intellectual Property and Trademarks

The following are proprietary trademarks of Critical ThinkAR® Pty Ltd, registered or pending registration with the Companies and Intellectual Property Commission (CIPC) of South Africa:

Critical ThinkAR® — registered trademark of Critical ThinkAR® Pty Ltd.

The Critical ThinkAR Method for Political Intelligence™, The Refraction Framework™, The Inpowerment Coaching Framework™, The Strategy Arc™, The Ground-Up Inside-Out Approach™, and The Subsoil Philosophy™ — proprietary trademarks of Critical ThinkAR® Pty Ltd.

All analytical frameworks, methodologies, tools, models, and intellectual systems described on this website are the exclusive intellectual property of Critical ThinkAR® Pty Ltd. They may not be reproduced, adapted, taught, published, or used in derivative works without prior written consent.

3. Permitted Use

You may access and read the content of this website for personal, non-commercial, informational purposes only. You may share links to this website. You may quote brief excerpts for the purposes of commentary, criticism, or academic reference, provided that the source is fully attributed. All other uses require prior written permission from Critical ThinkAR® Pty Ltd.

4. Prohibited Uses

The following uses are strictly prohibited without prior written consent: reproducing, copying, or distributing any framework, methodology, or analytical model described on this site; teaching, training, or facilitating others using any framework or methodology described on this site; using any content for commercial consulting, corporate training, or institutional capacity building; incorporating any content into any AI training dataset, large language model, or automated learning system; scraping, harvesting, or systematically extracting any content from this site by automated means.

5. Client Confidentiality

Critical ThinkAR® treats all client engagements as strictly confidential. Research outputs, advisory reports, strategic documents, and all deliverables produced for clients are proprietary to those clients and are not shared, published, or referenced without explicit written consent.

6. Licensing and Commercial Use

Use of any framework, methodology, or model described on this site for commercial consulting, corporate training, or institutional capacity building requires a formal licensing agreement with Critical ThinkAR® Pty Ltd. Licensing enquiries: connect@criticalthinkar.com

7. No Warranty

The content on this website is provided for informational purposes only. While every effort is made to ensure accuracy, no warranty, express or implied, is given as to the completeness, accuracy, or fitness for purpose of any content. Critical ThinkAR® Pty Ltd accepts no liability for any loss or damage arising from reliance on any content on this site.

8. Governing Law

These terms are governed by the laws of the Republic of South Africa. Any disputes arising from the use of this website shall be subject to the exclusive jurisdiction of the courts of South Africa.

9. Contact

For permissions, licensing enquiries, or any other matter relating to the intellectual property on this site: connect@criticalthinkar.com | criticalthinkar.com